PR
MORE THAN JUST A STUDENT
I am a vibrant and forward-thinking student driven by a desire to harness passion, ambition and pop culture in all that I do. My journey thus far is a testament to my dedication to not only academic excellence but also to making a strong and lasting impact in the dynamic landscapes of public relations. My academic journey has given me a deep understanding of the complex relationship between media, society and businesses. As a Gen Z student, I bring fresh perspectives and innovative approaches to the table, along with a strong foundation in public relations theory and practice. A natural collaborator and problem-solver, I thrive in fast-paced environments where adaptability and creativity are key. Beyond my academic and professional pursuits, I am deeply committed to staying at the front of trends, ensuring that my skill set aligns seamlessly with the evolving landscape of public relations.
UNIVERSITY OF OKLAHOMA
3.51 GPA
106 HOURS TAKEN
SENIOR ACADEMIC LEVEL
ADVERTISING MANAGER
OU STUDENT MEDIA | 2023-PRESENT
As advertising manager, I am responsible for devising and executing effective advertising strategies to drive revenue. This role involves strategic planning, client relationship management and sales negotiation. I work closely with clients to create tailored advertising packages and ensure satisfaction. I coordinate the implementation of advertising campaigns, manage budgets and analyze market trends for growth opportunities. Team leadership is crucial, so I oversee the sales team and ensure compliance with the organization's policies and ethical standards. In essence, the role demands a dynamic mix of strategic thinking, interpersonal skills and a deep understanding of both the media industry and advertiser needs.
ACCOUNT EXECUTIVE
OU STUDENT MEDIA | 2022-2023
As an account executive, I served as a vital liaison between the organization and our clients, playing a central role in advertising and sales. Responsible for fostering and maintaining client relationships, I collaborated with clients to understand their advertising needs, objectives and target audiences. I worked closely with internal teams to develop and execute advertising campaigns that aligned with client expectations. Thorugh this role, I became adept at presenting advertising proposals, negotiating terms and ensuring that campaigns are strategically positioned to maximize impact. Additionally, I monitored campaign performance, analyzed key metrics and provided clients with insights and recommendations for optimization.
SOCIAL CONTENT INTERN
ANGLIN | AUG. 2024 - PRESENT
As the social content intern, I develop and execute numerous different tasks. Looking back on the first month of my experience, I have had many opportunities to explore the various sectors of public relations and marketing. Influencer marketing is a growing industry and, through my time at Anglin, I have been able to research, meet and negotiate with influencers, generating social media campaigns through collaborations and partnerships. I have learned the importance of media relations, diligently creating and updating media lists and forming connections with reporters. I have been able to exercise my writing skills, creating op-eds and news releases. Finally, through my experience, I have been able to strengthen my social media skills, generating in-house content and advising clientele content.
SKILLS AND EXPERTISE
CLIENT/ACCOUNTMANAGEMENT
ADVERTISING MANAGEMENT
SOCIAL MEDIA MARKETING
MARKETING
PUBLIC RELATIONS DESIGN
PUBLIC RELATIONS WRITING
